2023

Graphics and Marketing for Fitz & Co. and BMW Group Culture

| social media, graphic design, copywriting, KPI reporting



Graphic design, post layout, and copywriting for art PR agency Fitz and Co. and select clients.

BMW Group Culture project surpassed mid-year KPI objectives and collateral I created received +300% engagement.

All About The Dog — A Case Study of Snoopy’s Popularity in Hong Kong 

| editorial design, bookmaking


Self-designed and constructed final project for my Flyers & Zines class with Vin Caponigro.

The zine investigates the phenomenon of the Snoopy character in Hong Kong, and uses my mother’s collection as a case study for this idea.

48 Pages fully Risograph printed using the SF540 in red and black. Binding inspired by Swiss binding methodologies.

facsimile

| editorial design, photography, bookmaking


Self-designed and constructed ‘Book as Object’ project for my Photobook class with Jessina Leonard.

Images in the zine deal with themes of psychoanalysis, duality, and fear.

Lazer cut cover and back. Pleated pages. Printed on Red River Premium Matte Double Sided paper.

A Seated Orchestra

| editorial design, photography, bookmaking


Self-designed and constructed final project for my Photobook class with Jessina Leonard.

The book explores a subjective landscape and the disappearance of the self through urban infrastructure.

50 Pages printed on glossy paper and coptic-stitched. 
       all works © adrian wong 2024